Job Description
Are you a driven marketing professional seeking a flexible opportunity in the heart of the Midwest? Apex Digital Solutions is looking for a talented Part-Time Digital Marketing Specialist to join our growing team. In this role, you will play a pivotal part in driving our online presence, optimizing our content strategy, and engaging with our audience across various digital platforms. We offer a dynamic work environment where your creativity will directly impact our growth.
Why Join Us?
- Flexible part-time schedule that promotes work-life balance.
- Opportunity to work with cutting-edge marketing tools and analytics.
- Collaborative and inclusive company culture.
- Competitive hourly rate based on experience.
If you are ready to take your career to the next level with a company that values innovation and results, we want to hear from you.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive targeted traffic to our website.
- Manage and optimize content for blogs, social media channels, and landing pages to ensure brand consistency and engagement.
- Analyze key performance metrics (KPIs) using Google Analytics to identify trends and areas for improvement.
- Collaborate with the design team to create visually appealing digital assets and marketing materials.
- Monitor industry trends and competitor activities to keep our strategies ahead of the curve.
- Assist in managing email marketing campaigns and lead generation efforts.
Qualifications
- 2+ years of experience in digital marketing, SEO, or content management.
- Strong proficiency with Google Analytics, Google Search Console, and SEO tools (e.g., Ahrefs, SEMrush).
- Excellent written and verbal communication skills.
- Experience with social media platforms (LinkedIn, Twitter, Facebook, Instagram) and content scheduling tools.
- Basic understanding of HTML and CSS is a plus.
- Ability to work independently and meet deadlines in a remote or hybrid setting.