Job Description
Join Tampa Bay Innovations as a Digital Marketing Specialist and launch your career tomorrow! We're seeking a dynamic professional to drive our digital transformation in the heart of Tampa's thriving business district. Enjoy competitive compensation, comprehensive benefits, and a culture that values innovation and work-life balance.
As a key member of our marketing team, you'll shape brand narratives across digital channels while working alongside industry experts in our modern, collaborative workspace. This is your opportunity to make immediate impact with local and national campaigns while growing your career in one of America's fastest-growing tech hubs.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, and social media platforms
- Create compelling content that drives engagement and conversions for B2B and B2C audiences
- Analyze campaign performance data using Google Analytics and marketing automation tools
- Manage paid advertising campaigns with $50K+ monthly budgets across Google and Meta platforms
- Collaborate with design teams to produce high-impact visual assets and landing pages
- Optimize email marketing campaigns with 25K+ subscriber database
- Conduct market research to identify emerging trends and competitive opportunities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven digital marketing experience with measurable ROI results
- Advanced proficiency in Google Analytics, Google Ads, and Meta Business Suite
- Strong copywriting skills with portfolio demonstrating campaign success
- Experience managing marketing automation platforms (HubSpot/Marketo)
- Certifications in Google Ads, Analytics, or Facebook Blueprint preferred
- Ability to thrive in fast-paced environment with multiple concurrent projects