Job Description
Join our dynamic marketing team at Illinois Retail Solutions! We're seeking a creative Part-Time Digital Marketing Specialist to drive brand awareness and customer engagement across digital channels. This flexible 20-hour/week role offers hybrid work options and the chance to make an immediate impact in a fast-growing retail tech company. Perfect for students or professionals seeking work-life balance without sacrificing career growth.
Responsibilities
- Develop and execute SEO/SEM strategies to increase organic traffic by 30%+
- Manage social media campaigns across Instagram, Facebook, and LinkedIn
- Create compelling email marketing content and automation sequences
- Analyze campaign performance using Google Analytics and HubSpot
- Collaborate with design team on visual marketing assets
- Optimize website conversion funnels and landing pages
- Conduct monthly market research and competitive analysis
Qualifications
- 2+ years digital marketing experience with proven ROI results
- Advanced proficiency in Google Analytics, SEO tools, and social media platforms
- Strong copywriting skills with portfolio samples
- HTML/CSS knowledge and basic WordPress experience
- Data-driven mindset with analytical problem-solving abilities
- Excellent communication and time management skills
- Current enrollment in or completion of marketing certification program preferred
- Must be authorized to work in the US