Job Description
Join our dynamic team at Growth Innovations Group, a leading digital marketing firm, as we expand our Sacramento operations. We're seeking a visionary Senior Marketing Director to drive our client portfolio's growth and lead our marketing strategy initiatives. This direct hire full-time position offers competitive compensation, comprehensive benefits, and the opportunity to shape the future of marketing in California's capital.
Our ideal candidate thrives in fast-paced environments and possesses a proven track record of scaling B2B marketing campaigns. You'll collaborate with cross-functional teams to develop data-driven strategies that deliver measurable ROI. We value creativity, analytical rigor, and a passion for emerging technologies.
Responsibilities
- Develop and execute comprehensive multi-channel marketing strategies for enterprise clients
- Lead a team of 5+ marketing specialists and oversee campaign performance metrics
- Analyze market trends and consumer behavior to identify new growth opportunities
- Manage $2M+ annual marketing budgets with strict ROI accountability
- Forge strategic partnerships with industry leaders and key stakeholders
- Mentor junior marketing professionals and foster a culture of innovation
- Present quarterly performance reports to executive leadership and clients
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 10+ years progressive marketing experience with 5+ years in leadership
- Proven success scaling B2B marketing campaigns in technology or professional services
- Expertise in SEO/SEM, content marketing, and CRM platforms (Salesforce, HubSpot)
- Strong analytical skills with proficiency in marketing analytics tools (Google Analytics, Tableau)
- Exceptional presentation and stakeholder management abilities
- Valid California driver's license and reliable transportation
- Portfolio demonstrating successful campaign implementations