Job Description
Join Kansas City Innovations Group as a Part-Time Digital Marketing Specialist and drive impactful campaigns for our dynamic client portfolio. This direct-hire position offers flexible hours (20-25 hrs/week) in our vibrant downtown Kansas City office. Ideal for creative professionals seeking hands-on experience with SEO, content strategy, and social media management. Enjoy competitive pay, collaborative team environment, and opportunities for professional growth.
Responsibilities
- Develop and execute SEO strategies to improve organic search rankings
- Create engaging content for blogs, social media, and email campaigns
- Manage PPC campaigns across Google Ads and social platforms
- Analyze performance metrics and optimize marketing funnels
- Collaborate with design team for visual campaign assets
- Conduct market research and competitor analysis
- Track KPIs and generate monthly performance reports
Qualifications
- 2+ years of digital marketing experience with proven results
- Proficiency in Google Analytics, SEMrush, and marketing automation tools
- Strong writing skills with portfolio of content samples
- Experience with A/B testing and conversion rate optimization
- Knowledge of HTML/CSS and WordPress CMS
- Ability to manage multiple projects in a fast-paced environment
- Bachelor's degree in Marketing or related field preferred